Analysis & comment on topics in the radio media
"A Voice at any Cost"
Well actually it’s free!
But likely it’ll cost you in the end as more and more community radio stations appear virtually anyone can get on-air
To fill gaps in the schedule you’ll find kids playing their favourite ‘tunes’, Night Club Jocks grunting and groaning in a language of their own playing all manner of inappropriate mixes & people who've never or were last in front of a Mic' in the dark ages
Almost without exception these people haven’t the vaguest idea what’s required. Left to their own devices these untrained people are largely undisciplined, many don't even have a basic command of English, their speech being littered with dreadful grammar and pronunciation
By way of example; listening to one jolly little community station at the weekend we heard firstly a media studies youngster who’d clearly hadn’t learnt much! And apparently the stations Chairman who really shouldn’t be anywhere near a radio studio, let alone microphone
A voice at any cost, yes but it'll like cost you in listeners
Michael Franklin - Hull, UK
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